Call or Text: 860.836.6244

"We really appreciate the staging that you did. I feel that it made a big difference in how the house presented. Thank you for all of your effort and decorating skills."

- Bev Beckwith, Glastonbury CT

"My husband and I placed our home on the market in early November 2009. At the recommendation of our real estate agent, we consulted with Donna Finocchiaro of Organized East of River regarding staging the house to look its best. Donna advised us on options for each room for furniture placement, lighting, decorative accents, and even window treatments! In the end, we decided to relocate prior to selling the house, and leave several items behind for use in staging. Donna placed our pieces, bringing in complementing items from her store to stage the house, emphasizing the open floor plan. The house looked amazing, showed well, and sold in less than a month! The cost of her consultation and rental of the decorative items was very reasonable and we are confident that we recouped that cost in the profit of the house sale. More importantly, we are positive that Donna's staging contributed to the quick sale of our home in a tough housing market. We found donna easy to work with and flexible. We would highly recommend her to anyone selling their home."

– Kate and Brian Ward, Enfield, CT



Raised Ranch Sells Above Asking Price

One of Donna's greatest successes was the transformation of a small and dated home. This raised ranch required only two weekends of sweat equity - ­mostly paint, new fixtures, and arranging furniture. Donna prepared a detailed "to do" list that the client followed to a tee. After completing the list, the home was showcased at an open house. It sold that weekend for nearly $20,000 above asking price, with an investment of less than $2,000. Whether you hire Donna to transform your home while you are away, or have her provide a detailed staging report, you will be amazed with the results and the return on your investment.

Total Transformation Required

One of Donna's recent projects of a Vernon, CT home was in need of a whole house transformation!  Donna began with the house clear out, working with her then furniture consignment store to sell the products at top dollar for her client. She organized the remaining items for donation and began the staging process. With her team of organizers, the home was cleaned, repainted, carpeted, spruced up, and ready to go on the market. Donna relied on her team of industry resources to get the job done in a timely manner and on budget.

Landscaped Beauty Lacks Wow Factor

This home was beautifully landscaped and spacious, but lacked the wow factor that commanded the high list price. The home was on the market for more than a year when Donna was called to assess the problem. While the home was nicely decorated, it was not professional staged and, therefore, not being showcased for its best features. Donna prepared an extensive list of action items, including floor refinishing, furniture arranging, setting tables and highlighting architectural features. The transformation was so impactful, the home sold within weeks. Donna's specialty in identifying this home's needs allowed her clients to finally make the cross country move they were dreaming of.

what is

Home staging?

Staging is used in Real Estate transactions to showcase a property's best features. A professionally staged home typically results in a higher asking price and a quicker sale than an unstaged home.



Organized East of the River provides three options to meet your staging needs.

  • On-site one to two hour consultation with the homeowner or relator offering suggestions throughout the home on how best to showcase each room
  • evaluating an empty home in need of furniture and décor, providing an itemized inventory of rentable items to the client
  • assisting in pre-packing, de-personalizing, and de-cluttering of the home, rearranging existing furniture

Organized East of the River provides small and large furniture, décor and accessories, linens and bedding, mattress and more available for rent to meet any staging need.